MarketingProfs | Avoid the Five Routes to Strategic Failure

By

Larry

Published: 09 June 2009 10:39 AM PDTPosted in: QH-Marketing

MarketingProfs outlines how to avoid the five routes to strategic failure, including:

A Noninclusive Interpretation Process
Ideas That Aren’t Vetted
Missing Practical Steps for Strategy Support
Executive Vision vs. the People’s Vision
Limited Commitment

Avoid the Five Routes to Strategic Failure : MarketingProfs Articles.

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