Photo by BaLLYo0o
Back on February 12, we wrote about timing your email campaigns to be in front of your readers when your readers are ready to hear your message. Timing is crucial, and one of the long term effects of doing so is customer loyalty.
Whitney Hutchison of MediaPost writes about the topic, providing creative examples of effective timing, and the result of customer loyalty through this type of communication.
Have you had successful campaigns revolving around individualized communication, wishing your customer a happy birthday, happy anniversary or the like? If so, let us know about it in the comments.
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