Each Friday, we hand select a presentation from that focuses on the areas of business, design or technology (preferably a marriage of the three) for your personal and professional enlightenment.
Volume I, Issue I: The Brand Gap
Ever wonder what it is that separates a strong brand from a weak one in our ever-changing business climate? How do some brands carry through the rough patches with their feet firmly planted on the ground? If you are interested in an in-depth look at what a brand is and how to translate that brand promise to your audience, you’re in the right place.
[slideshare id=28886&doc=the-brand-gap-14630&w=425]
